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Lead by Film London, the Film Incentive Coalition of Ontario is a consortium of municipalities, regions, and industry professionals working to grow the film and television industry by advocating for additional regional tax credits.


Studies connecting film production with economic growth and job creation are abundant, with Ontario Creates and the Motion Picture Association of Canada being amongst the most prolific. Businesses such as hotels, restaurants, gift shops, vendors, etc. all see the impact of visiting productions. As well as revenue for businesses, film & television productions create jobs for local artists and tradespeople, such as crew, stagehands, performers, musicians, make-up artists, sound designers, prop-makers, editors, VFX artists, animators, and more. Additionally, filming can drive tourism in communities that have hosted popular film & TV titles. Sources like Travel Courier and Champion Traveler report that film-tourism can generate growth up to 31%.


Despite being home to a diverse landscape of film-friendly communities, financial incentives tether Ontario’s film & television industry to the Greater Toronto Area (GTA). While Canadian-owned projects that film outside of Toronto can apply for the 10% Regional Bonus offered by the Ontario Film & Television Tax Credit (OFTTC), productions are inclined to stay within the designated “production zones” surrounding Toronto to avoid supplementary personnel costs and travel expenses.
Furthermore, the OFTTC is only available to domestically-owned productions, despite the fact that foreign-owned projects, many of which hire Ontario-based Service Production Companies, account for a majority of Ontario’s film & television industry revenue (60% in 2022). By not allowing Service Production companies to be eligible for the Regional Bonus, the province provides no financial incentive for foreign-based projects to film outside of the “production zones,“ restricting Ontario‘s biggest market to just the GTA.


FICO will advocate for additional government incentives, like those being offered in other provinces, that will help make regional communities viable filming options. 

Fresh, never-seen locations, access to hard-to-book spaces like our airport and university, and a warm welcome for filming with plenty of support services… London, Ontario is open for business to the film and television industry for productions large and small.   

London can be whenever or wherever you want us to be. We have streetscapes and architecture that can stand in for cities across North America. Gorgeous in any season, ‘The Forest City’ is the 11th largest metropolitan area in Canada, capable of hosting any size of production. Our anchor position in Southwestern Ontario gives us access to rural, agricultural and unique small townscapes.  

We’re only 2 hours down the highway from Toronto, 1 ½ hours from Hamilton, and have an international airport, GoTrain and Via Rail access. Best of all, we boast a strong and growing local talent and crew capability. Our film office and the city are dedicated to providing location support, smooth permitting, access to reasonable accommodations and a positive production experience for local, national and international filmmakers. 

Call to let us help find the perfect locations for your next film or TV project. 

Interested in filming on City of London-owned properties? 

The City is here to assist with navigating policies and procedures associated with filming on City properties including parks, roads, sidewalks, and City-owned facilities/buildings. 

For more information please visit 

Or contact Krista Broderick at: or 519-661-2489 x 2379.